I have over ten years of experience in the emerging music scene, including seven in music journalism. My expertise lies in supporting new bands by helping them carve an identity that sets them out from the rest of the crowd. My journalistic background allows me to avoid all the common pitfalls that journalists hate. And trust me, there are A LOT of pitfalls. 

I started my career in music journalism to highlight the wealth of talent that can be found in support acts; the names that usually go unnoticed. A lot has changed in the last ten years or so, but amazing artists are still struggling to get the recognition they richly deserve. I further support this by my work with Emerging Rock Bands (ERB) where I am the online editor and radio manager. I firmly believe that there should be collaboration within the industry and also sponsor events to further support artists. I sponsored the Radio Wigwam Awards in 2024 and look forward to doing the same in 2025.